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Have you ever been pulled into a meandering project with no clear direction or goals? Projects like these can drain resources, take more time than necessary, and quickly become your least favorite meeting on your calendar. You can save yourself the pain of a directionless undertaking by creating a project charter. Any major project—such as…
A common fundraising question from nonprofit leaders is “How many times should I follow up on an ask?” The situation I’m seeing a lot recently: A nonprofit leader asks a donor for a specific amount of money. The donor seems positive and says they need to talk with someone or check on something. Then the…
As I talk with nonprofit leaders, one of the common complaints I get is “I wish I had more opportunities. I feel like my list is so short. I’ve already reached out to them over and over.” Does this sound like you? My friend Phil Jones has a helpful framework to address this. He says…
Nonprofit professionals know the best fundraising events are fun, interactive, and accessible. They bring together supporters and the community in meaningful ways to raise money and awareness for your mission. There’s one type of fundraising event that’s traditional but modern, competitive but fun, keeps people coming back but attracts new donors: a charity golf tournament….
Successful fundraising is built with human relationships. It’s not a mechanical process that you can “turn on” when you need it. I find it’s better to build a habit of consistent communication with donors and prospect rather than trying to “make up” for not talking to people in weeks or months. When we try to…
The latest GivingUSA numbers are out. And the numbers aren’t pretty. Yes, the USA recorded over $499 billion was given from non-government sources last year. But the trend of fewer individuals giving accelerated. Individuals gave a 64% of the total – still the lion share of all giving – but a drastic drop from last…
I talk with a lot of nonprofit leaders who get really, really nervous about the wording of their fundraising ask. While I love the intentionality they show in wanting the right words, their fretting reminds me of power ties in the 80’s. Do you remember those? In the 1980’s there were all sorts of books…
The Clairity Click-it exists to bring you a range of voices from across the nonprofit world so you can resource, learn and digest at your own pace, and come up with new and better ways to do your job of changing the world. Seth Godin wants to help you too! How…
This article is contributed by Murad Bushnaq, Founder and CEO of Morweb. As a nonprofit professional, you understand the importance of a strong online marketing strategy. By tapping into digital channels and creating quality content, your organization can expand its reach, boost its following, and direct supporters to get further involved in your efforts, whether…
When it comes to key fundraising events for your nonprofit, auctions can be a highly effective avenue for increasing donations to your cause. However, when embarking on an auction-planning journey, it helps to have guidance to get started. Karrie Wozniak, CMO at OneCause, outlines six essential tips in this article. Karrie has more than twenty…